Hey, I’m Quiana. I’m a marketing strategist, speaker, and executive virtual assistant with a knack for helping creative solopreneurs build thriving online businesses.
Born and raised in upstate New York, I always had big ambitions. I moved to New York City after high school and slowly started to manifest the fashion career of my dreams.
Thriving in the hustle and bustle of the city, I realized my biggest inspiration was actually the entrepreneurialism of those around me. My passion shifted from clothes to brand building, but that New York grind is eternal.
I’ve been obsessed with internet culture since I was a teenager. I knew the future would be online; I just wasn’t sure how digital my personal and professional future would become.
Diving deeper into digital consumer psychology, I became fascinated with learning how to connect a product or service to an end customer. And with that said, here we are.
It started in 2011 at NewYorkDress.com- affectionately located across the street from the iconic Mood Fabrics store in NYC. I got my start in customer service and evolved into copywriting, buying and operations management. I’d later learn the art of Italian craftsmanship at Gucci, multi-brand operations at Otte NY and luxury ecommerce at contemporary cult brand, Veronica Beard.
I’ve written product descriptions for designer pieces from Alexander Wang, Balmain, Comme De Garcons, and more, which have been featured in Harper’s Bazaar’s eCommerce store, ShopBazaar. In 2019, I returned to Mood Fabrics and learned how to cut and sew. In 2020, I spoke on the eCommerce panel at FashionHub’s Future of Fashion Virtual Conference.
You deserve a reliable partner who’s equally invested in your business success. My work isn’t done until you see results.
Hospitality and client service is at the very core of who I am. I anticipate the needs of my entrepreneurs and go to bat to exceed them.
Eliminating overwhelm is easier than you think. With smart project management, we’ll accomplish every task, right on time.
Digital marketing can be quite complex. But with a solid strategy and my signature process in place, it doesn’t have to be.
I’m passionate about helping entrepreneurs because I value your contribution to this world. I know what it’s like to bust your ass to make a dream happen, and I will always be the biggest supporter of that journey.